| New internet marketers frequently complain about | | | | doing this is just using your main keyword once! An |
| having no idea why their websites have been banned | | | | example of spamming your alt image tag that could |
| by Google. The majority of these people claim they | | | | result in heavy penalties by Google includes stuffing |
| have absolutely no idea why they have been banned | | | | your alt image tag with too many keywords. An |
| or penalized. The only thing they are 100 percent sure | | | | example of this would be: |
| of is that their website no longer exists in the Google | | | | Home made dog treats, treats for dogs, recipes for |
| search engine. | | | | dog treats, low fat home made dog treats, home |
| There are many on page and off page search engine | | | | made dog treat recipes, low fat home made dog treat |
| optimization factors that can result in Google penalizing | | | | recipes, food for dogs, home made dog food, home |
| or even banning your website. Let me deal with some | | | | made dog food recipes, low fat home made dog food |
| on page optimization strategies that can get you | | | | recipes. |
| banned by Google. I will explain some off page | | | | I think you get the idea! Notice how many times the |
| optimization strategies in more detail later. Now many | | | | alternative text example above uses keywords |
| webmasters actually use these "black hat SEO" | | | | related to dog food. The idea behind alternative text in |
| strategies in the belief that it will actually result in a high | | | | image tags is to assist blind people navigating |
| ranking in search engines. As far as I am aware this is | | | | webpages. Spamming your alt image tags serves no |
| simply not the case. They may get away with it for a | | | | purpose at all and could ultimately get you penalized or |
| period of time but ultimately Google will probably find | | | | even banned by Google. A better example to use the |
| them out and ban them as a result. | | | | image tag is by simply typing in "home made dog |
| If you or someone you know incorporates some of | | | | treats". |
| these SEO techniques there are far more simple and | | | | Cramming your page title tag with a repeat of the |
| affordable small business SEO techniques and | | | | same keyword is another way you risk being |
| strategies that will result in top rankings on Google and | | | | penalized by Google. An example of this would be |
| you will never get penalized or banned by Google. | | | | having a title that said home made dog treats, home |
| Hidden text is an on page optimization SEO technique | | | | made dog treats, home made Dog treats, Home Made |
| that some webmasters use to incorporate keywords | | | | Dog Treats, etc. As previously discussed, you should |
| on their pages which are actually "invisible" to visitors to | | | | only place your main keyword once in the page title. |
| their website but not to Google. Hidden text is visible | | | | Doing it anymore than that can result in serious |
| by clicking control and "a" on your keyboard when | | | | penalties. |
| visiting a certain web page. These keywords are | | | | Overstuffing your keyword metatags is another way |
| invisible for the sole reason that the colour of the text | | | | you could catch the eye of Google, for all the wrong |
| has been made the same colour as the page of the | | | | reasons. This is done by repeating the same one |
| website. For example, if the page has a white | | | | keyword over and over again in your keyword meta |
| background then the text colour is configured to white. | | | | tags. An example of this would be affordable small |
| There are actually websites that have high rankings | | | | business SEO, affordable Small Business seo, |
| that do use this black hat SEO technique, however, | | | | Affordable Small Business Seo, AFFORDABLE |
| why risk being penalized or ultimately banned by | | | | SMALL BUSINESS SEO. |
| Google when you could get to number 1 of Google | | | | These are just a handful of what people do online that |
| and stay there indefinitely through legitimate means. | | | | ultimately can result in being banned by Google. A |
| Every day these websites have the potential of being | | | | fraction of these people may not be aware that what |
| banned by Google. For a number 1 website, why | | | | they are doing is wrong, others may not be so |
| would you or anyone else take the risk? There are far | | | | innocent. I would highly recommend that if you or |
| more powerful search engine optimization tricks and | | | | anyone else you know is using any of these black hat |
| tips that work with no penalization. | | | | SEO techniques and strategies that you immediately |
| Spamming your alt image tag with keywords is | | | | stop before it's too late. When there are so many |
| another way you put your website at risk with on | | | | affodable, economical and effective SEO techniques |
| page optimization SEO strategies. It is critical to use the | | | | and strategies that can actually result in a number 1 |
| alternative text in your alt images as I have explained | | | | ranking on Google that would never put you or your |
| on a previous occasion. A recommended way of | | | | website at risk, why would you take the risk? |